Buyout Investments

Flex Group

Activity

FLEX is engaged in the development and manufacturing of innovative professional-grade power tools, which are used primarily in metal-working, stone-working, masonry and concrete. With its well-known brand, which has become a synonym for angle-grinders, and its high qualitative products, FLEX intends to further strengthen its activities in Europe and wants to capitalize on the growth potential of the North American market. Consequently, the company recently set up a sales entity in the United States in addition to its production facility in Steinheim. FLEX employs a headcount of 230 and achieved a turnover of around € 60m in 2006.

Strategy

FLEX, headquartered in Steinheim, Germany, is a leading manufacturer of highly-engineered hand-held power tools, including grinders, polishers, drills, saws, and other equipment used primarily for specific niche applications in the professional metal-working, stone, and concrete markets. Founded in 1922 in Stuttgart-Bad Cannstatt, Germany, FLEX has a high reputation among professional craftsmen. The FLEX brand stands for innovative product offering of highly-engineered specialty tools and technical leadership and service.